Staff WriterIn a move that’s less corporate handshake and more rallying cry, VOXA’s Women’s Golf Day has been launched like a well-struck drive down Magnolia Lane—firm, fearless, and bang on target.
The brainchild of two-time Major winner Suzann Pettersen and the global powerhouse Women’s Golf Day (WGD), this new alliance isn’t just another PR announcement. It’s a full-throated declaration that women’s golf isn’t asking for a seat at the table—it’s building its own clubhouse.
Let’s set the scene: VOXA, a fresh-faced yet forceful player in the athlete management world, was founded in 2025 by Pettersen with the kind of clarity you usually only find in the eyes of someone standing over a six-foot putt to win the Solheim Cup.
Derived from the Latin for “voice,” VOXA was never meant to be business as usual. It’s a women-led, women-built ecosystem that treats elite golfers not as branding assets, but as human beings with stories, purpose, and futures to shape.
“VOXA was created to be more than a management agency—it’s a movement, a mindset, and a family,” said Pettersen.
“Throughout my career, I searched for ways to make a bigger impact. Now, through VOXA, we’re building the kind of support system where voices are heard, visions respected, and dreams are fully backed.”
Now, VOXA is teaming up with Women’s Golf Day—the largest grassroots celebration of women in golf, powered by some of the game’s most influential institutions—to take that vision global. The VOXA Women’s Golf Day collaboration is about lowering the barriers and raising the game for everyone from weekend warriors to world beaters.
Together, they’ll front the charge at WGD Palooza, the annual digital extravaganza that tees off May 27 and runs through June 3. This year’s edition will feature a special virtual fireside chat (with none of the fire hazards) led by Pettersen herself, delving into her own journey and explaining why inviting just one friend to the range can ripple into generational change.
You’ll also hear from VOXA’s premier roster of golf gladiators, including Major champion Ronni Yin, Solheim Cup mainstay Carlota Ciganda, Latin America’s brightest star Gaby Lopez, and Olympians Shannon Tan and Ashley Lau.
If you’ve ever questioned whether representation matters, try watching this group play and not feel inspired to book your next tee time.
Their mission? Make the game as inclusive as a group chat and twice as empowering.
Elisa Gaudet, founder of Women’s Golf Day, put it best: “Uniting people through golf is core to the ethos of Women’s Golf Day. We are particularly proud that we have the major governing bodies, the R&A, USGA and PGA of America as well as golf professionals and industry organisations around the world working towards one goal, to bring more women to golf. We’re thrilled to welcome VOXA into our global family and to collaborate in building a more connected and inclusive future for golf.”
To stoke the buzz, VOXA will run a giveaway in the run-up to VOXA Women’s Golf Day, with limited-edition merchandise also rolling out at key women’s Majors later in the year. Think of it as fashion meets fairway with purpose stitched into every seam.
This isn’t just a campaign—it’s a call to arms (and 9-irons). Whether you’re a scratch player or haven’t held a club since mini-golf in Mallorca, this is your moment.
Join the movement, attend a local Women’s Golf Day event, tune into WGD Palooza, and yes—bring a friend.
Because in this game, your voice matters.
And thanks to VOXA Women’s Golf Day, it’s finally being heard.
To learn more or find a Women’s Golf Day event near you, visit www.womensgolfday.com and follow along @womensgolfday.
Now go on—grab a club, grab a mate, and be part of something bigger than birdies.
