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Titleist Launches All-New 2025 Performance Headwear Featuring Advanced Stretch & Moisture Control

If you’re a golfer who longs for style as much as you do a perfect approach shot, then let me introduce you to Titleist 2025 headwear—your ticket to a more comfortable, performance-driven experience.

Titleist is pulling back the curtain on its all-new performance headwear range for 2025, purposely designed to elevate comfort, fit, and, dare I say, good looks.

The secret sauce here lies in newfangled materials that make each piece feel lighter than a caddie’s load.

We’re talking about enhanced moisture-wicking technology (a must-have for those hot, nerve-wracking final rounds) plus a new four-way stretch performance fabric for the ultimate fit.

It’s no surprise that Titleist continues to be the overwhelming leader in the headwear category—according to Golf Datatech, the brand’s market share has grown to a commanding 23.31%, nearly double that of its nearest competitor at 12.17%.*

Source: Circana (UK) Ltd, Golf DataTech Retail Audit, UK Market Summary, On-Off Course Sales Value YTD – February 2025

TOUR VALIDATION

Naturally, with all these fancy new materials, Titleist didn’t rely on guesswork. The latest headwear models were subjected to multiple testing phases, collecting data from golfers around the globe. And it all began where the brightest lights shine—on tour.

Players sampled the gear during the 2024 off-season, and the feedback was loud and clear: they loved the stretchiness, softness, and overall comfort that sets this new range apart.

In fact, PGA and LPGA stars such as Justin Thomas, Cameron Young, and Danielle Kang have already been spotted sporting the fresh lids this season.

Even members of the Team Titleist community got in on the action. Most recognised a tangible boost in performance benefits—less fuss, more focus.

“We are thrilled to unveil our new tour performance headwear range for 2025, delivering unmatched, lightweight performance,” said Peter Stanford, Titleist’s Golf Gear Category Manager, EMEA.

“The extensive work put in by our R&D teams worldwide has allowed us to create products that incorporate the latest performance technologies, directly enhancing a golfer’s experience on the course.

The feedback we have received from our tour players and members of the Team Titleist community has been fantastic and we are now looking forward to seeing all golfers enjoy the performance benefits on the course as the season gets underway.”

REFINED COMFORT & PERFORMANCE

Here’s a quick rundown of what to expect from these new pieces of Titleist 2025 headwear:

• New four-way stretch performance material
• New lightweight stretch sweatband
• Improved moisture-wicking capabilities
• Standard curve bill
• UPF 50+ sun protection

ALL-NEW STYLES

From TOUR PERFORMANCE to MEN’S PLAYERS PERFORMANCE, TOUR PERFORMANCE VISOR, BALL MARKER, TOUR PERFORMANCE MESH, WOMEN’S PLAYERS PERFORMANCE, BALL MARKER, and JUNIOR TOUR PERFORMANCE, there’s a hat for every golfer, whether you’re teeing it up in a weekend friendly or chasing the cut at a pro event.

Titleist Caps 2025 Collection

Product RRP Description Highlights
Tour Performance Cap – 2025 Edition £24.99 The signature look of the pros, reimagined for peak performance with a sleek, structured design made from all-new stretch fabric and moisture-wicking tech for day-long comfort.
Tour Performance Cap
  • Official Titleist Tour styling
  • New four-way stretch performance fabric
  • Lightweight sweatband with improved moisture control
  • Standard curved bill
  • UPF 50+ sun protection
Tour Performance Mesh Cap – 2025 Edition £24.99 Stay cool under pressure with structured front panels and breathable mesh at the back—perfect for warm-weather rounds.
Tour Performance Mesh Cap
  • Breathable mesh paneling for ventilation
  • Moisture-wicking stretch sweatband
  • Tour-validated fit and comfort
  • Curved bill with improved durability
  • UV protection built in (UPF 50+)
Players Performance Cap – Men’s (2025) £22.99 Crafted for all-day wear, this cap features a timeless design with modern upgrades, made from lighter, stretchier materials for better feel and fit.
Players Performance Cap Men’s
  • Structured design with enhanced fabric stretch
  • Lightweight internal sweatband
  • Durable performance construction
  • Standard curve visor for classic look
  • UPF 50+ certified sun protection
Players Performance Cap – Women’s (2025) £22.99 Designed specifically for the female golfer, offering a flattering silhouette with superior comfort and ventilation.
Players Performance Cap Women’s
  • Tailored fit for women
  • Soft-touch performance fabric
  • New lightweight moisture-wicking sweatband
  • Standard curved brim with UPF 50+ sun protection
  • Clean, modern Titleist branding
Tour Performance Visor – 2025 Edition £19.99 For players who prefer airflow with their focus, this visor delivers a minimalist fit and maximum breathability without sacrificing sun protection.
Tour Performance Visor
  • Adjustable fit with elastic back strap
  • Four-way stretch fabric for comfort
  • Lightweight build with curved brim
  • Enhanced moisture-wicking band
  • UPF 50+ sun blocking technology
Ball Marker Cap – 2025 Edition (Men’s & Women’s) £25.99 Convenience meets style with a built-in magnetic marker for quick and easy green-side access. Available in both men’s and women’s fits.
Ball Marker Cap
  • Integrated magnetic ball marker
  • Moisture-wicking sweatband with lightweight stretch
  • Four-way stretch material for improved fit
  • Classic curved visor
  • UPF 50+ sun protection
Junior Tour Performance Cap – 2025 £19.99 Give young golfers the same tour-pro look and comfort with a cap that’s sized right, built to last, and styled to win.
Junior Tour Performance Cap
  • Sized for juniors
  • New stretch fabric for better comfort
  • Lightweight, sweat-resistant inner band
  • Classic curved bill
  • UPF 50+ protection for sunny rounds
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The Titleist 2025 performance headwear collection is available now through Titleist UK and Ireland-authorised golf shops and on titleist.co.uk.

Whether you’re looking to shield yourself from the sun’s harsh glare or simply upgrade your style, trust me when I say these hats are the perfect fit for any day out on the fairways.

And that’s coming from someone who’s seen it all—good shots, great hats, and the occasional flubbed chip.

So, if you want to keep your cool on the course (both literally and figuratively), look no further than this innovative new lineup.

After all, with this level of performance-driven comfort, you’ll have one less thing to worry about when grinding over that four-footer.

And isn’t that what every golfer really wants?

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