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The Regal Elegance of the British Open Staff Bag & Headcovers: A Behind-the-Scenes Look

Golf’s oldest major championship returns to Troon, South Ayrshire, Scotland for the 10th time in 2024.

And what better way to honour such a prestigious event than with a staff bag and headcovers as majestic as the course itself?

Let’s delve into the regal designs that Scottie Scheffler, Rory McIlroy, Collin Morikawa, and Tommy Fleetwood will proudly carry around the wind-swept links.

The Inspiration Behind the British Open Staff Bag

British-Open-Staff-Bag 2024

The Commemorative British Open staff bag and headcovers by Team TaylorMade are the epitome of royal elegance, inspired by the storied venue that earned its royal designation in 1978.

The base colour, royal purple, symbolizes nobility and is accented by ribbons of gold that grace the top and bottom of the bag.

The white flocking TaylorMade logos add a touch of historical elegance, reminiscent of the collars worn by royalty for centuries.

The bag’s top features the ‘152nd’ logo, celebrating the 152nd playing of the British Open.

Hidden Gems: The Staff Bag’s Intricate Details

This year’s British Open staff bag is a treasure trove of subtle details. The purple flanks are adorned with checkered postage stamps and inlays alternating between the TaylorMade logo and the number 8, a tribute to the iconic eighth hole facing the Firth of Clyde. Measuring just 123 yards, this par-three is the shortest hole in British Open history.

The name “Ailsa” graces the valuables pocket, harking back to British Open Champion Willie Park, Jr.’s description of the breathtaking view from the eighth tee, looking out toward Ailsa Rock.

On the back of the bag, railroad tracks with the number 11 honour the challenging 11th hole, a par-4 that demands a precise tee shot over gorse to a blind fairway flanked by out-of-bounds and railroad tracks.

Two gold serpents encircle the bag’s bottom, paying homage to the snake-like creatures in Royal Troon’s seal.

The Latin phrase “TAM ARTE QUAM MARTE” on the bag’s handle translates to “As Much by Skill as by Strength,” embodying Royal Troon’s motto.

The Royal Heirlooms: Headcover Designs

British-Open-Headcover-Entire-Family

Continuing the royal theme, the headcovers for the driver, fairway woods, and hybrids feature all-white fronts with a purple TaylorMade logo topped with a gold crown.

The solid gold backsides with purple Roman numerals I, III, and V denote the fairway wood numbers and echo the regal script of old.

The white blade putter headcover showcases a purple TaylorMade logo crowned in gold.

The mallet putter headcover features a gold ‘8’ and the name “Ailsa” on a purple postage stamp, celebrating the course’s famed eighth hole.

www.taylormadegolf.co.uk/British-Open-Collection/