When the Bryson DeChambeau Reebok Collection tees off in March 2025, it promises a major coup for Reebok and a considerable shift in how the golf world sees athletic apparel.
With a long-term partnership announced between Reebok—the outspoken sports culture brand—and Bryson DeChambeau along with his LIV Golf team, Crushers GC, this move boldly positions Reebok as the official apparel and footwear sponsor for the star golfer and his formidable squad. For a company returning to Performance Golf after a lengthy hiatus, the timing couldn’t be more intriguing.
Let’s be honest: drop the name Bryson DeChambeau in a golf clubhouse these days, and you’ll get a roomful of knowing nods.
The man’s not just another name on a leaderboard; he’s a genuine disruptor who makes fellow pros rethink their bag setups.
So when Reebok swings open the doors on the Bryson DeChambeau Reebok Collection, don’t expect a low-key debut.
This isn’t about sneaking in a few shirts on a discount rack—it’s about throwing down a marker.
From the practice greens to the back nine, this gear plans on turning heads, sparking debate, and maybe causing a few quiet chuckles at the nineteenth hole.
At the core of all this commotion sits the Nano Golf shoe, Reebok’s brand-new star attraction.
By teaming up with DeChambeau as their frontman, Reebok isn’t just slapping a famous face on the box—they’re sending a clear message.
They want to build gear that actually means something to those who want serious performance and comfort, but won’t settle for looking like everyone else out on the course.
The Nano Golf shoe, arriving with the collection, is expected to reflect that balance—a piece of gear engineered for serious athletes who also appreciate a bit of flair when reading their next putt.
Of course, the choice of partner isn’t random. As captain of Crushers GC, DeChambeau doesn’t just bark orders—he sets the tone for a team that’s already rattled the LIV Golf League’s young but spirited landscape.
Side-by-side with Paul Casey, Charles Howell III, and Anirban Lahiri, he led the Crushers to claim the 2023 Team Championship in Miami—just one of their five triumphs.
If you’re looking for a crew that knows how to turn heads, these guys have done more than their share of head-turning.
The moment the calendar flips to 2025, these players will stroll onto the course clad in Reebok’s head-to-toe offerings—polos, outerwear, pants, shorts, and the new Nano Golf shoes—giving fans an early look at the brand’s vision for a modern golfer’s wardrobe.
For those who admire what they see, official Crushers GC team kits will be available at Reebok.com and at LIV Golf merchandise tents, meaning supporters can kit themselves out just like the pros.
The synergy is clear: Reebok provides the gear, DeChambeau and team supply the excitement, and the golf community gains greater access to apparel aimed at enhancing performance and comfort.
“I’m proud to partner with Reebok to usher in the brand’s return to golf. When looking for a partner for Crushers GC, we wanted to find a brand that aligns with our vision for golf’s future and has the ability to increase visibility of the game around the world, and Reebok was the perfect fit,” said Crushers GC captain, Bryson DeChambeau.
“With a great legacy in disrupting sport culture, I’m excited to see what we can do together to push the sport of golf to new heights.”
His credentials need little reminder. DeChambeau owns two major titles and 13 total professional wins, including a pair of victories in the 2023 LIV Golf League (at Greenbrier and Chicago).
He also drew global headlines by tying the record for lowest round in an elite-level men’s professional tournament—a dazzling 58 at The Greenbrier in 2023.
“With a rich heritage in golf, we’re excited to make our return to the sport with a new approach to grow the game beyond tradition,” said Todd Krinsky, Reebok CEO.
“Bryson has been a positive force in bringing golf to the forefront of sport culture, and we’re thrilled to continue the impact together and re-introduce Reebok Golf to a new athlete.”
There’s something refreshing about a brand and athlete working together to show that the sport extends beyond familiar boundaries.
DeChambeau’s hardly the type to preach to the choir. His way of doing things—bold swings, high energy, a certain flair for the dramatic—has already piqued the interest of people who never saw themselves picking up a nine-iron. Instead of sticking to the old guard, he’s helping shine a light on the sport for people who once thought golf was stuck in the past. Now, they’re seeing a game that’s open, evolving, and ready for a whole new wave of players.
For anyone who’s ever looked at a golf course and thought, “Maybe I should give that a whirl,” the Bryson DeChambeau Reebok Collection says: step right up.
They’re not interested in throwing fancy shirts and shoes at the old guard alone. Instead, they’re focusing on gear that feels good, stands out from the pack, and still leaves a bit of change in your wallet.
They’ll back it up with all the bells and whistles—digital rollouts, social chatter, you name it—just to make sure the door’s wide open.
In other words, they want newcomers who’ve never even held a club to feel like they’ve already got a seat at the table.
Before the Performance Golf line officially arrives, fans can explore “Bryson’s Picks” at Reebok.com/content/golf.
This curated selection includes the Nano X4 Training Shoes and FloatZig 1, offering a taste of what’s on the horizon.
Meanwhile, DeChambeau is expected to tease upcoming Reebok Golf products during his next match in Las Vegas on December 17th, giving observers an early look at what could shape the game’s apparel landscape moving forward.
For those eager to see where this all leads, tune into @Reebok and @BrysonDeChambeau on your social feeds.
If this new venture does half of what’s promised, 2025 might be the year we see performance-oriented golf gear break free from its old confines, reach a broader crowd, and fly the Reebok flag under the guiding hand of Bryson DeChambeau.
