Staff WriterIn a game that reveres tradition but demands precision, CoachNow Academy has stepped onto the first tee with a driver in hand and purpose in its stride.
Golf Genius—the folks who’ve made a name for themselves as the go-to brains behind cloud-hosted golf software—has officially launched CoachNow Academy, a new platform that could very well change the way coaches and athletes do business, train smarter, and stay connected.
At its core, CoachNow Academy isn’t just another digital add-on—it’s a full-bore, tee-to-green coaching ecosystem. For those already familiar with CoachNow—the App Store’s highest-rated golf video capture and analysis app—you’ll know this isn’t a vanity project. This is a game plan with spikes on.
“Our goal from day one has been to bring everything together into a single platform for skills development,” said Alex Berlin, General Manager of Operations at CoachNow.
“Most coaches today are still battling a disconnected array of media and data, communications, progress tracking, business management tools, and Artificial Intelligence. The launch of CoachNow Academy is a major step in realising our vision of connecting coaches to who and what matters most.”
Translation: no more fumbling with five different apps while your student slices into the trees. CoachNow Academy serves up a tidy solution—one platform to manage lessons, payments, progress reports, video analysis, and real-time communication. All while keeping one eye on athlete development, and the other on your bottom line.
The tech doesn’t just live on the range either. CoachNow Academy follows the player from lesson tee to leaderboard.
Coaches can gather and analyse data from on-course performance, gym sessions, driving ranges, and even integrate with handicapping systems in the U.S. and 20 other countries. If you’re a data geek with a heart for player progress, this one’s your Augusta.
Mike Zisman, the founder and Chairman of Golf Genius, was just as bullish. “We acquired CoachNow out of respect for their preeminent market position, great products and the fact that we have a shared vision for the future of coaching,” he said.
“Together, we have developed the most advanced coaching solution available today and are significantly investing in platform development to serve coaches and coaching facilities with the industry’s best technology and support services.“
In the world of golf, “advanced coaching solution” can sometimes mean a chalkboard and a TrackMan.
But in this case, Zisman and company have put their money where their mouth is, forming international partnerships with organisations like the PGA of Australia, PGA of New Zealand, the Confederation of Professional Golf (CPG), and TGI Golf. All this, to ensure PGA pros and grassroots coaches alike get not just access to CoachNow Academy, but the knowledge to wield it properly.
Whether you’re a tour-level coach or helping juniors find their first fairway, the message is clear: this isn’t just an app. It’s a movement.
And judging by the early momentum, it’s not just talking a good game—it’s playing one.
To get the full rundown on CoachNow Academy, email international@golfgenius.com or catch the official launch webinar. Your clipboard might just thank you.
